Guides for people who run the business

Everything here is written for the person who owns the business — the contractor, the photographer, the salon owner, the shop owner — not for their customers. If you are trying to work out what to spend, what to fix first, or what somebody quoting you actually means, start here.

No forecasts and no invented statistics. Where a number appears it comes with the publisher, the link and the date we checked it. Where we do not have a number, we say what we would reason from instead.